H&M Conscious Collection with sustainable materials
The H&M Conscious Collection goes in different shades of white, and gives you a wonderful feeling of Spring and Summer!
The collection is presented by Emily Zak, Executive Retail Editor, Vogue UK;
Dilys Williams, Director of sustainable fashion, London College of Fashion;
and Catarina Midby, Trend Coordinator, H&M.
The Conscious Collection is for women, men and children and is made from sustainable materials (organic cotton, Tencel® and recycled polyester). H&M’s designers have been inspired by different shades of white, one of the most important colours this Spring. A minimalist, tailored look is combined with romantic lace, Broderie Anglaise, frills and draping. The Conscious Collection will be on sale in all H&M stores from 14th of April.