e

H&M Conscious Collection with sustainable materials

March 21, 2011 at 5:24 pm. Filed under: Fashion News Go Green

The Conscious Collection goes in different shades of white, and gives you a wonderful feeling of Spring and Summer!

The collection is presented by Emily Zak, Executive Retail Editor, Vogue UK;
Dilys Williams, Director of sustainable fashion, London College of Fashion;
and Catarina Midby, Trend Coordinator, H&M.

H&M Sustainable fashion

The Conscious Collection is for women, men and children and is made from sustainable materials (organic cotton, Tencel® and recycled polyester). H&M’s designers have been inspired by different shades of white, one of the most important colours this Spring. A minimalist, tailored look is combined with romantic lace, Broderie Anglaise, frills and draping. The Conscious Collection will be on sale in all H&M stores from 14th of April.

H&M Conscious fashion Sustainable collectionH&M Conscious fashion Sustainable collectionH&M Conscious fashion Sustainable collectionH&M Conscious fashion Sustainable collectionH&M Conscious fashion Sustainable collection

H&M Conscious fashion Sustainable collection

 

Photos: H&M

2 Responses

Related posts

The icons of Versace for H&MVERSACE designs for H&MVERSACE for H&M!Mermaids galore: The great swimsuits lookbookPTO- Fashion-jamT-shirts and bodysuits with a message!PTO-Eco…logically!PTO-The new(s) month!H&M’s Knot Violence collectionStreet me plz**-During a rainy week<!--:en-->PTO-Fashion Innovations<!--:--><!--:en-->H&M launches new collection by a fashion blogger<!--:--><!--:en-->H&M Look Book:Spring-Summer 2011<!--:--><!--:el-->PTO-Η…μόδα θέλει 2!<!--:--><!--:en-->PTO-Fashion duos have the power!<!--:--><!--:el-->Η αίθουσα χορού<!--:--><!--:en-->The Dance Class<!--:--><!--:el-->Street me plz** – Στα γρήγορα<!--:--><!--:en-->Street me plz** – Οn the move<!--:--><!--:el-->Lanvin για τα H&M! Lookbook video<!--:--><!--:en-->Lanvin for H&M Lookbook video!<!--:--><!--:el-->Επιτέλους! Lanvin for H&M<!--:--><!--:en-->Lanvin for H&M<!--:--><!--:el-->What’s Hot? Παλτό Parka<!--:--><!--:en-->What’s Hot this Week? The Parka coat<!--:--><!--:el-->Φθινόπωρο στην πόλη<!--:--><!--:en-->Fall in the City<!--:-->