United Dimensions Of Benetton
Fashion News | Amalia Agathou | Thursday, March 4th, 2010 at 15:11
Benetton Group has updated its catalogues for United Colors of Benetton, Undercolors of Benetton & Sisley with the help of Augmented Reality technology, bringing to life its latest designs by placing a black and white code next to each photo.
To experience the Spring/Summer 2010 collections in a totally new way, all you have to do is enter www.benetton.com/AR or www.sisley.com/AR, focus your camera on the black and white codes. Then you will find yourselves sourrounded by extra and backstage material from the runway and the photoshoots for the latest collections.
You can find the Augmented Reality catalogues at all United Colors of Benetton, Undercolors of Benetton and Sisley stores around the world.



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